About Us

Joshua Robert Castaneda grew up in Alexandria, Alabama — a small town where the closest thing to film school was a drafting table. He graduated with honors from Alexandria High School with a career technical endorsement, driven by a dream of animation and cinema but surrounded by an educational system that offered blueprints, not screenplays. So he mastered blueprints.

At Calhoun County Career Technical Center and later Ayers State Technical College in Anniston, Alabama, Joshua earned his Associate of Arts in Architectural Drafting and Design. He learned to think in precision — to see three-dimensional space on a flat page, to anticipate load and structure, to design for human use. What he didn’t know yet was that every architectural skill he mastered would one day become the foundation of his filmmaking language: composition, spatial logic, structural narrative, and the discipline to build something that would stand.

AutoCAD paid the bills. He became a sought-after CAD consultant across Southern California — drafting architectural and topographic surveys, designing engineering systems, creating product lines for companies like Ricardo of Beverly Hills. His work appeared in engineering offices, surveying firms, and industrial facilities. The precision demanded by technical drafting — the kind where a fraction of an inch determines whether a building stands — became the lens through which he would eventually frame every scene, every story, every beat.

Meanwhile, he studied journalism at the Calhoun County Times in Anniston, learning to develop story ideas, manage editorial production from concept to press, and communicate with communities in crisis and triumph. He moved West. He worked at Arch Enemy Entertainment in North Hollywood, developing and marketing digital media campaigns — including Tyrese Gibson’s Mayhem iTunes LP — learning the infrastructure of the entertainment industry from the inside out.

Then came three film schools. He studied Digital Design and Production at College of the Desert, then pursued the Digital Film Program at Los Angeles Valley College, and finally enrolled in Film and Television Producing at Columbia College Hollywood in Tarzana — where the love of movies he had carried since childhood finally had a professional framework. He studied acting. He studied directing. He studied the architecture of narrative — and found that the skills were the same. A CAD blueprint and a film script are both documents that describe a world that doesn’t yet exist, built with precision, waiting to become real.

“I didn’t get the animation school. I got the architecture school. And it turned out to be exactly what I needed — because every frame is a room. Every story is a building. You have to know what holds it up.”

Today, Joshua Robert Castaneda operates as REVJC — a producer, composer, songwriter, filmmaker, and IP Systems Architect running a vertically integrated media empire spanning multilingual music (2,390 tracks across 59 albums in 10 languages), a 100-title cinematic universe, 32 custom-built puppet characters, and DLHERO Studios — the 501(c)(3) nonprofit that makes his educational mission publicly accessible.

He operates through a proprietary legal structure — DLHERO LLC → ENTH3 LLC — that owns 100% of all intellectual property, and holds full professional industry registrations across PRO, publishing, and distribution. He serves as California Chair of the National Industrial Hemp Coalition and is a Reverend and Healing Minister. He is a survivor, a builder, and a vessel of honor — committed to facilitating a journey for others to find The Truth through creative excellence.